It’s fashion week in New York, and to kick things off we’re launching The Soundtrack Behind The Runway, a new in-app destination featuring playlist takeovers from both new and established designers, as well as the creative directors responsible for soundtracking the hottest runway shows. And to turn the volume up a notch, we also partnered with the Council of Fashion Designers of America (CFDA) to debut the first-ever Official Playlist of New York Fashion Week.
This collaboration between Spotify and CFDA celebrates the vibrant creative community in New York City at the intersection of fashion and music, and includes contributions from Khaite, Mara Hoffman, Alice + Olivia, and Caroline Herrera, along with tracks that have inspired designers like ET OCHS, Kim Shui, and STAUD.
“There’s something special about the relationship between music and fashion that comes to life every year during Fashion Week. Whether it’s inspiring collections or soundtracking runway walks, music is the backdrop for so many of fashion’s biggest moments—and we have over 630,000 fashion-related playlists on Spotify to prove it,” said Dustee Jenkins, Chief Public Affairs Officer, Spotify. “That feels especially true here in New York, where fashion is the second-largest industry and where Spotify has its largest global office. We’re so excited to bring all of this magic together in our Official Playlist of New York Fashion Week.”
For those in New York, they’ll be able to easily listen to the sounds inspiring the runway thanks to Spotify’s billboard in Times Square. The billboard, which launches September 9 and runs throughout NYFW, features a QR code to take listeners directly to the playlist.
“Music plays an integral role in the designer’s creative process, culminating in the fashion show,” said Steven Kolb, CEO of CFDA. “The CFDA is excited to partner with Spotify on the Official Playlist of New York Fashion Week, which will bring the excitement of American fashion creativity to a worldwide audience.”
Can’t get enough of the runway? Discover the sounds that influenced Luar founder Raul Lopez’s latest collection on our playlist Fashion Forward.
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